MAGIC QUADRANT FOR CRM MULTICHANNEL CAMPAIGN MANAGEMENT 2011 PDF

Stamford, Conn. SAP was a challenger last year. Marketo shared the visionaries quadrant with Sitecore last year, but the latter keeps that spot to itself this time. Machine Learning Integrations They define the multichannel campaign management MCCM market as vendors that "orchestrate customer engagements and marketing content to individuals and segments across multiple channels. Channels may include websites, email, mobile, social, programmatic advertising, call centers and direct mail.

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Multichannel marketing is complicated. But with the right tools, you can easily run your cross-channel campaigns. Deliver personal experiences across every channel. Our Product: The ability to deliver great experiences on every channel. Our Capabilities: Bundle options that give you exactly what you need.

We help you deliver cross-channel campaigns, manage the customer journey, and optimize your email marketing for your overall strategy. The Gartner document is available upon request from Adobe. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation.

Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. I will have the opportunity to opt-out of future communications, and Adobe may use data I have provided in accordance with the Adobe online privacy policy. All other trademarks are the property of their respective owners. All rights reserved.

ARTICLE 108 UCMJ PDF

Magic Quadrant for Multichannel Campaign Management, 1Q07

Multichannel marketing is complicated. But with the right tools, you can easily run your cross-channel campaigns. Deliver personal experiences across every channel. Our Product: The ability to deliver great experiences on every channel. Our Capabilities: Bundle options that give you exactly what you need. We help you deliver cross-channel campaigns, manage the customer journey, and optimize your email marketing for your overall strategy. The Gartner document is available upon request from Adobe.

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Figure 1. The targeted industries are publishers, media, retail and financial services, among others. The digital marketing suite provides analytics for real-time segmentation, customer scoring and optimization capabilities to digital channels such as social, display, search video, email and mobile. Adobe also released a SiteCatalyst iPad app that enables marketers to manipulate data for deeper analysis on the go. Also in , Adobe announced and shipped SocialAnalytics, which will be integrated with Context Optional to create a new social campaign management product, Adobe Social, in

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