About this title The banking world is changing rapidly. The strategic priority has shifted away from growth and size alone towards a greater emphasis on profitability, performance and? Bank professionals now require a thorough grounding in the micro foundations of banking if they are to make important managerial decisions, or implement banking policies. Containing up-to-date case studies, this book is concerned with the theory and practice of banking now, and the prospects for the future.
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Modern Banking is her fourth book. A former Commonwealth Scholar at Oxford University, Professor Heffernan is also a past beneficiary of a Leverhulme Trust Research Award, which funded new research on competition in banking, and recently received a second award from the Leverhulme Trust. Back cover copy Modern Banking is a sequel to the highly successful Modern Banking in Theory and Practice, first published in Over the last decade many aspects of banking have changed considerably, though the key features that distinguish banks from other financial institutions remain.
Some might question the need for a book on banking rather than one on financial institutions - while banks remain special and unique to the financial sector, books need to be devoted to them.
Modern Banking focuses on the theory and practice of banking, and its prospects in the new millennium. Bank practitioners wishing to deepen and broaden their understanding of banking issues may also be attracted to this book.
While they often have exceptional and detailed knowledge of the areas they have worked in, busy bankers may be all too unaware of the key broader issues. Consider the fundamental questions: What is unique about a bank? Answering these questions begins to show how banks should evolve and adapt - or fail. If bankers know the underlying reasons for why profitable banks exist, it will help them to devise strategies for sustained growth.
Modern Banking concludes with a set of case studies that give practical insight into the key issues covered in the book: The core banking functions Different types of banks and diversification of bank activities Risk management: issues and techniques Global regulation: Basel 1 and Basel 2.
ISBN 13: 9780471962090